By Siena Brown • March 25, 2025 • 5 mins read
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Cleansing balms have revolutionised the skincare game, offering a luxurious, effective way to remove even the most stubborn makeup while nourishing your skin at the same time. According to a recent dermatological study, 87% of participants reported healthier skin barriers after switching from traditional cleansers to cleansing balms. Explore what cleansing balms are, how they work, and our top 5 picks we believe deserve a spot in your vanity.
Cleansing balms are solid, oil-based cleansers that melt into a silky oil when rubbed between your fingertips. Unlike traditional foaming cleansers, these balms contain oils that attract and dissolve facial oils, makeup, and sunscreen without stripping the skin. When water is added, the balm emulsifies, turning milky and rinsing away completely. Cleansing balms excel as the first step in a double-cleansing routine, effectively removing any debris while maintaining your skin’s moisture barrier. Quality balms typically contain nourishing ingredients like shea butter, plant oils, and emulsifiers, making them perfect for most skin types, including sensitive and dry skin.
The top spot goes to Elemis Pro-Collagen Cleansing Balm. This balm feels like butter on the skin and melts away even waterproof mascara without any harsh rubbing. It contains algae and starflower oil that leave skin feeling soft instead of tight or dry. Many have compared it to feeling like an at-home spa treatment while using.

Elemis Pro-Collagen Cleansing Balm
For those willing to splurge, Emma Hardie Moringa Cleansing Balm is worth every penny. It smells amazing—like a fancy spa—and contains moringa seed extract and wild sea fennel that help brighten the skin over time. The balm comes with a soft cloth that makes removing makeup feel like a luxurious experience rather than a chore.

Emma Hardie Moringa Cleansing Balm
A great budget-conscious option would be the Ordinary Squalane Cleanser. While technically a balm-to-oil cleanser, it starts as a balm-like consistency and costs under £15. It contains squalane, which mimics the skin’s natural oils, making it gentle yet effective. It might not have fancy packaging, but it gets the job done without emptying the wallet.

The Ordinary Squalane Cleanser
The best natural option is Farmacy Green Clean. Made without parabens, sulfates, or artificial fragrances, this balm contains natural ingredients like sunflower and ginger root oils. It removes makeup easily while feeling refreshing on the skin. The light lime scent comes from natural essential oils rather than artificial fragrances.

Farmacy Green Clean Cleansing Balm
Beauty of Joseon Radiance Cleansing Balm melts away makeup and impurities with its nourishing formula that leaves skin soft and glowing. This gentle balm features traditional Korean ingredients like rice water and honey that cleanse deeply while hydrating your skin. Perfect for removing stubborn makeup, it transforms from solid to oil for effortless cleansing without stripping.

Beauty of Joseon Radiance Cleansing Balm
Remember, the best cleansing balm depends on individual skin needs. Dry skin types might prefer richer formulas, while oily skin might need something lighter. Always do a patch test before trying a new product, especially for sensitive skin types.
1. Can cleansing balms be used on oily/acne-prone skin?
Cleansing balms work well for oily or acne-prone skin despite being oil-based, as they help balance natural oils rather than stripping them.
2. How often should cleansing balms be used?
Most people use these balms daily as part of an evening routine to remove makeup and sunscreen.
3. Can cleansing balms replace other cleansers entirely?
While some use balms as their only cleanser, many skincare experts recommend following with a gentle water-based cleanser for a thorough cleanse.
4. Are cleansing balms environmentally friendly compared to wipes?
Environmentally speaking, balms are much kinder to the planet than disposable wipes that create waste.
5. How to travel with cleansing balms
For travel, cleansing balms are perfect companions since they’re solid (no spills!), multi-purpose, and many brands offer convenient mini sizes that meet airline requirements.
Finding the best cleansing balm doesn’t have to be complicated! The perfect formula depends on your specific skin needs, concerns, and preferences. Whether you’re looking for a luxury experience or an affordable option that gets the job done, our top picks for 2024 cover all bases. Remember: consistency is key in any skincare routine, and incorporating a high-quality cleansing balm is one of the best investments you can make for healthier, cleaner skin. Ready to transform your cleansing routine? Your skin will thank you!
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