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Best Colourful Mascara: Our Top Recommedations

By Sophie Joaman • October 24, 2024 • 6 mins read



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Mascara is a staple in most beauty routines, but that doesn’t mean it has to be limited to classic black mascara or brown. Adding a pop of colour to your lash routine can make a bold statement and really bring the glamour to the party. Coloured mascara shades, whether it’s a subtle tint or a vibrant hue, can truly elevate your makeup game, giving your style a fresh makeover. Whether you’re looking for a subtle burst of colour or something more high-impact, there’s a coloured lash mascara out there for everyone.

No matter what shade you choose or how pigmented the coloured mascara formula features are, we believe there’s one that will suit your style perfectly. Plus, they look incredibly stunning in almost every moment. Whether you’ve dabbled with coloured mascara in the past or have never even considered it before reading this article, could you take this as your sign to give it a try?

We’ve curated a list of some of the vibrant mascara colours out there—including options from top brands like YSL—to make it easier for you to choose, and we’re confident they’ll brighten up even the greyest of days.

Best Colourful Mascara

Ilia Beauty Limitless Lash Mascara – Award-winning Clean Mascara

Ilia Beauty Limitless Lash Mascara delivers dramatic length and volume with a clean, nourishing formula that’s gentle on sensitive eyes and lashes. This high-performance mascara features natural waxes and conditioning ingredients that build beautiful, separated lashes without clumping or flaking throughout the day.

The innovative brush design grabs every lash from root to tip, creating that perfect fanned-out effect with buildable coverage that goes from natural to dramatic. It’s a great pick if you love a coloured mascara with volume & length that stays lightweight and elegant.

Ilia Beauty Limitless Lash Mascara

By Terry Mascara Terrybly – Best Long-Lasting

By Terry Mascara, Terrybly wins us over with its longevity. Its formula is designed to last throughout the day without flaking or smudging, making it a reliable choice for those who need staying power from their mascara. If you’re after a subtle pop of coloured waterproof mascara that lasts beautifully from morning to night, this mascara is a solid choice. In terms of pigment, this mascara offers a more subtle effect.

It is available in just four shades, with two—blue and brown—being relatively conventional for mascara. If you’re seeking something bolder and richer in hue, this mascara might not give you the desired effect.

By Terry Mascara Terrybly

Shiseido Controlled Chaos MascaraInk – Best Buildable

The Shiseido Controlled Chaos MascaraInk is ideal for those who enjoy customising their look by building it up. This mascara features a fully buildable formula, allowing you to control the application to achieve the desired volume and length.

With this mascara, you can create a variety of versatile looks, from a natural swipe of colour mascara for everyday wear to something much more dramatic. It’s also perfect if you want a coloured tubing mascara that feels featherlight and won’t budge. It also feels weightless on the lashes, preventing clumping, flaking, and sagging.

However, because it’s buildable, it may take a bit longer to achieve your desired effect. This could be a drawback for those seeking a quick and easy solution.

Shiseido Controlled Chaos MascaraInk

YSL Beauty Lash Clash Mascara – Best Luxury

The YSL Beauty Lash Clash Mascara epitomises luxury. With its sleek and elegant design and high-performance formula, this is the choice for beauty enthusiasts looking for high-end style and substance. The formula is made all the more luxurious with iris extract and delivers gorgeous, voluminous, coloured mascara for dark lashes that look incredibly sophisticated.

However, with its luxury price tag, it’s not the most budget-friendly option. If you’re experimenting with bold coloured mascara look for the first time, it might feel like a gamble, especially if you’re unsure about the hue.

And if your favourite luxury mascara starts to dry out before you’re ready to replace it, check out these quick and effective ways to revive dry mascara — so you can make the most of every swipe.

YSL Beauty Lash Clash Mascara

KIKO Milano Smart Colour Mascara – Best Colour Range

KIKO Milano’s Smart Colour Mascara excels in vibrant mascara colours, offering an impressive range of shades from deep purples to vibrant greens. Whether you’re using it as a top coat over your regular black mascara or on its own, this coloured mascara is a fantastic option for experimenting.

It lets you try out different looks, helping you find your perfect hue or even start a collection to match your outfits or moods. It’s especially fun for those wondering coloured mascara what colour suits my eye-color, as the range gives you endless ways to play around with tone and contrast.

On the downside, there are other mascaras that may work better for various lash types. The brush on this one is fairly standard, so if you need extra help with curl or lift for short lashes, this mascara might not perform as well as those specifically designed for that purpose.

KIKO Milano Smart Colour Mascara

Benefit BADgal BANG! Mascara – Best Volume

Benefit BADgal BANG! Mascara creates massive volume and dramatic length with a gravity-defying formula that lifts and separates every single lash. This high-impact mascara features aero-particles and a custom slimpact brush that builds incredible volume without weighing down your lashes or creating clumps. The lightweight formula delivers serious drama with buildable coverage that takes your lashes from natural to full-on glam in just a few coats.

Benefit BADgal BANG! Mascara

Coloured mascara for brown eyes and other eye shades continues to dominate beauty trends, especially with the coloured mascara trend 2025 spotlighting playful experimentation and boldness. Whether you prefer soft lavender lashes or striking teal tones, coloured mascara is a fun and exciting way to experiment with makeup and add a unique twist to your look.

If we had to choose just one from our list, we’d go for the Pat McGrath Labs Dark Star Colour Blitz Mascara. If we’re going to add some extra colour to our makeup, we may as well go big or go home. The rich pigments deliver exceptional drama and glamour, making it the perfect choice when you want your makeup to tell a story. At the end of the day, trying something new is always

Author Image

Sophie Joaman

Sophie Joaman is a freelance writer with a real love and focus for fashion, beauty, lifestyle and culture. With a Master's degree in Journalism and Media Communications, Sophie is ​​currently an ongoing contributing freelance writer for Cohorted Cult-sister website of beauty subscription box Cohorted. She was also a contributing writer during London Fashion Week and London Fashion Week: Men's from 2015-2018.

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